r/Anticonsumption 13d ago

Corporations Target foot traffic falls for seventh consecutive week after it dismantled DEI

https://www.retailbrew.com/stories/2025/03/21/target-foot-traffic-falls-for-seventh-consecutive-week-after-it-dismantled-dei
30.4k Upvotes

1.1k comments sorted by

View all comments

36

u/taywray 13d ago

Such a wildly dumb business decision. Target basically mistook themselves for Walmart or Dollar General.

Honestly, their board should be sued for breach of fiduciary duty bc they made such an obviously bad decision that it is arguably illegal.

1

u/rileycurran 12d ago

Target has a RICH history of supporting the arts, education, etc  - How was this decision made?!?

Maybe they’ll do a Coca-Cola Classic save to their anti-DEI New Coke. 

1

u/idekbruno 12d ago edited 12d ago

They’re under an active class action suit for this right now

Edit: I was wrong, the suit is actually because of backlash to pride merch. Opposite of what I originally thought

1

u/KernalPopPop 12d ago

It looks like that lawsuit is for having DEI not removing it

1

u/idekbruno 12d ago

Ahh, that’s my bad. I was under the impression that there were 2 and the suit for the backlash against the pride merch was a different one