r/movies r/Movies contributor 16d ago

News Apple Losing Over $1 Billion a Year on Streaming Service

https://www.reuters.com/technology/apple-losing-over-1-billion-year-streaming-service-information-reports-2025-03-20/
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u/CanisMajoris85 16d ago

Netflix is further along in the process, yes.

It's just funny how often the others have to do like $1-3/month type deals which is the only reason I have some of them at times. Been paying $3 for Disney+Hulu for like the past 2 years and then Peacock $20/year so under $2/month. Also Starz when we need it for like $1-3/month sometimes.

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u/mangosail 16d ago

Netflix has mostly been generating net profit during its entire streaming run (and prior). It’s been profitable since it went public in 2007.

There are a lot of meaningful differences between the world Netflix got to grow in and the modern environment. But it’s not true that they followed the loss leader strategy. They grew sustainably at all points.

So far, we don’t yet have a streamer that has proven that adding users at a loss eventually pays off.

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u/beowolfey 16d ago

In a random anecdote, I just canceled my Netflix account today. First time I've ended it in probably a decade. We never watch it anymore, and the price just got too high.