r/Anticonsumption • u/Healthy_Block3036 • 2d ago

Corporations Target struggles after end of DEI program and boycott, with foot traffic down 8 weeks in a row.

https://fortune.com/2025/04/01/target-dei-demise-boycott-foot-traffic-down-eighth-consecutive-week/?itm_source=parsely-api
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u/CattleIndependent805 2d ago

Here the thing, the boycotts are happening because they pissed off their core demographic and destroyed their trust by removing the one thing that was why customers were willing to put up with their higher prices… Their DEI policies and support for human rights were their only competitive advantage left, considering the fact that their prices continue to go up while their quality continues to go down.

Now their customers see them as no better than Wal-Mart, so if they can't support another company that still upholds their values, they are just going to go to Walmart instead and take advantage of the lower prices.

This isn't a temporary problem, people are changing their shopping habits over this, and it's going to take a LONG time for them to rebuild that brand loyalty…

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u/eryoshi 1d ago

Your comment sounds like you copied /u/ManzanitaSuperHero ‘s comment and just put it through an AI program to re-word. /r/SameCommentButAI 😂

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u/CattleIndependent805 1d ago

I hadn't seen their comment, but it's a pretty well known thing, I'm not surprised other people are saying similar things…

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u/---Cloudberry--- 2d ago

Now they’ve shown their nasty side they’re probably never getting that trust back.

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u/Comfortable_Angle671 2d ago

And who do you believe make up their core customer base?