r/interestingasfuck • u/Charming_History7423 • 12d ago

/r/all McDonald's in the 80s compared to today

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u/Kimberlylynn2003 12d ago

Did they change to stop marketing toward kids or just wanted modern?

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u/mini1006 11d ago

They stopped marketing towards kids after Super Size Me (which I feel was the dumbest experiment I’ve ever seen). The public was beginning to notice the increase of childhood obesity and Super Size Me added on to it. So, McDonald’s cut down the McDonald land marketing and axed all of their characters except Ronald. Now Ronald is completely gone and iirc their own children’s marketing is now a happy meal box with a face.