r/science Professor | Medicine Feb 20 '21

Chemistry Chemists developed two sustainable plastic alternatives to polyethylene, derived from plants, that can be recycled with a recovery rate of more than 96%, as low-waste, environmentally friendly replacements to conventional fossil fuel-based plastics. (Nature, 17 Feb)

https://academictimes.com/new-plant-based-plastics-can-be-chemically-recycled-with-near-perfect-efficiency/
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u/USA_NUMBE1776 Feb 20 '21

I still think they need to change the marketing for recycling. as we've seen the vast majority of people don't care about saving the planet. We need them to personalize it, by making them feel their saving themselves. they need to start marketing that we're saving landfill space, extending their lives, saving them money in the long term by recycling.

We're humans we only do things that are our own immediate self-interest

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u/[deleted] Feb 20 '21

Just add a redeemable deposit to every plastic item that is sold. There, solved the plastic crisis.