r/technology Jan 25 '25

Social Media Frustrated YouTube viewers seek explanation for hour-long unskippable ads (Update: Statement)

https://www.androidauthority.com/youtube-long-unskippable-ads-problem-3519957/
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u/ObscuraGaming Jan 25 '25

We really have to rethink all of this. I as a developer consider this to be a vicious cycle and it's only going to get worse.

People hate ads > People avoid ads like the plague > Companies pay essentially nothing per ad viewed > Developer barely makes money > Developer increases ad frequency > People hate ads ...

406

u/mynameisollie Jan 25 '25

They’ve got so bad on YouTube, if I’m watching on my TV I just end up turning it off and doing something else because they’re too annoying. I can imagine that’s the last thing they’d want.

1

u/SteakandTrach Jan 25 '25

There's more ads than content on some videos. I'm not kidding when I say I've seen a 15 second ad take over every 90 seconds. It's bizarre.

Or watching a movie trailer and it has ads interrupting it. It's Ad-ception!

Anyway, I quit using you tube for anything but step-by-step car repair videos.