r/Anticonsumption • u/MsWrite • 3d ago

Society/Culture $450 White Lotus suitcases and Swarovski Minions: everything has been turned into a Happy Meal toy

https://www.newstatesman.com/comment/2025/04/the-pop-culture-branding-explosion
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u/Jazzlike-Lunch5390 3d ago

Nah. It’s turned into “who tf is actually buying all this shit” times?

9

u/NyriasNeo 3d ago

There are 22M millionaires in the US. Sure, $1M is not that much money anymore but at least this group would not think twice about dropping a few hundred dollars on something they mildly like.

The global north is very rich, compared to the rest of the world, and there are plenty of people who would spend. I am not even counting the buy-now-pay-later crowd.

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u/Jazzlike-Lunch5390 3d ago

Do you have a stat on 22M millionaires in the USA. Because that feels a little large when looking at recent income breakdowns.

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u/NyriasNeo 3d ago

https://www.ubs.com/content/dam/assets/wm/static/noindex/wm-germany/2024/doodownload/Global-Wealth-Report-2024.pdf

Page 30 on the table. The actual number is 21,951,319. This is 2023 statistics. The number typically goes up because they have access to the capital market and that tends to increase in value, despite what happened in the last few days.

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u/Jazzlike-Lunch5390 3d ago

Sorry. Wealth vs income is different. Thanks.