r/boxoffice • u/SanderSo47 A24 • Aug 14 '23
Original Analysis CinemaScore Analysis – 2022 Edition
Link to the other editions:
1980s: 1982 | 1986 | 1987 | 1988 | 1989
1990s: 1990 | 1991 | 1992 | 1993 | 1994 | 1995 | 1996 | 1997 | 1998 | 1999
2000s: 2000 | 2001 | 2002 | 2003 | 2004 | 2005 | 2006 | 2007 | 2008 | 2009
2010s: 2010 | 2011 | 2012 | 2013 | 2014 | 2015 | 2016 | 2017 | 2018 | 2019
2020s: 2020 | 2021 | 2022 | 2023
In this post, I kept track of every 2022 movie's CinemaScore (at least, the ones that got it). For the past year, I delved all the way since 1986 to get every single CinemaScore. My intention is to see the evolution of each year and how the grades can either help or damage a movie's legs.
I plan to delve into each year and each movie that got a grade. While CinemaScore was founded in 1979, we didn't get a grade until 1982 and we didn't get full information until 1986.
PSA: There are very few grades published before 1986. Can some please help in finding? CinemaScore's website only starts with 1986.
Before starting, some notes:
This list is based on multipliers/legs. In this case, domestic total/domestic opening weekend = multiplier/legs.
If a movie opens on Saturday or Sunday (like on Christmas Day), I will use its first full weekend (Friday through Sunday).
The opening weekend is based on its first wide release (600+ theaters).
If a movie never makes it past 600 theaters, then its biggest weekend number will be used.
The figures are all taken from The Numbers and Box Office Mojo.
In 2022, 73 movies received CinemaScores (2021 had 76). How did it go?
A+
3 movies (4.10%) managed to get the rare A+. Generally, this indicates exceptional word of mouth and guarantees a long and healthy run. Of course, the bigger a movie opens, the weaker legs will turn out to be (although as noted, Christmas legs guarantee better legs). These movies averaged a 4.16x multiplier. In comparison, 2021 had 5 movies with a 4.21x average multiplier.
No. | Movie | Date | Studio | Domestic Opening | Domestic Total | Budget | Weeks in theaters | Multiplier |
---|---|---|---|---|---|---|---|---|
1 | Top Gun: Maverick | May/27 | Paramount | $126,707,459 | $718,732,821 | $170M | 29 | 5.67x |
2 | The Woman King | Sep/16 | Sony | $19,051,442 | $67,159,608 | $50M | 13 | 3.53x |
3 | Till | Oct/14 | United Artists Releasing | $2,741,834 | $9,000,202 | N/A | 9 | 3.28x |
A
16 movies (20.54%) managed to get the grade. A step down from the rare A+, but it still indicates strong word of mouth. These movies averaged a 5.09x multiplier. In comparison, 2021 had 15 movies with a 3.43x average multiplier.
No. | Movie | Date | Studio | Domestic Opening | Domestic Total | Budget | Weeks in theaters | Multiplier |
---|---|---|---|---|---|---|---|---|
1 | A Man Called Otto | Dec/29 | Sony | $4,202,386 | $64,267,657 | $50M | 17 | 15.29x |
2 | Puss in Boots: The Last Wish | Dec/21 | Universal | $12,429,515 | $185,535,345 | $110M | 17 | 14.92x |
3 | The Fabelmans | Nov/11 | Universal | $2,261,110 | $17,348,945 | $40M | 18 | 7.67x |
4 | Mrs. Harris Goes to Paris | Jul/15 | Focus Features | $1,953,070 | $10,370,305 | $13M | 10 | 5.31x |
5 | Avatar: The Way of Water | Dec/16 | 20th Century | $134,100,226 | $684,075,767 | $460M | 23 | 5.10x |
6 | Whitney Houston: I Wanna Dance with Somebody | Dec/23 | Sony | $4,700,450 | $23,708,080 | $45M | 11 | 5.04x |
7 | The Bad Guys | Apr/22 | Universal | $23,950,245 | $97,233,630 | $69M | 18 | 4.06x |
8 | Father Stu | Apr/13 | Sony | $5,402,642 | $20,740,439 | N/A | 7 | 3.84x |
9 | Minions: The Rise of Gru | Jul/1 | Universal | $107,010,140 | $369,500,210 | $80M | 21 | 3.45x |
10 | Downton Abbey: A New Era | May/20 | Focus Features | $16,000,495 | $43,896,550 | $40M | 7 | 2.74x |
11 | Sonic the Hedgehog 2 | Apr/8 | Paramount | $72,105,176 | $190,872,904 | $110M | 13 | 2.65x |
12 | She Said | Nov/18 | Universal | $2,217,010 | $5,825,995 | $32M | 5 | 2.63x |
13 | The Bob's Burgers Movie | May/27 | 20th Century | $12,416,819 | $31,933,830 | $38M | 10 | 2.57x |
14 | Black Panther: Wakanda Forever | Nov/11 | Disney | $181,339,761 | $453,829,060 | $250M | 18 | 2.50x |
15 | Bros | Sep/30 | Universal | $4,854,125 | $11,628,165 | $22M | 5 | 2.40x |
16 | One Piece Film: Red | Nov/4 | Crunchyroll | $9,340,245 | $12,768,073 | N/A | 2 | 1.37x |
A–
12 movies (16.43%) managed to get the grade. Generally, word of mouth will be good and indicates audiences like the movie, their expectations were met and nothing more. These movies averaged a 3.58x multiplier. In comparison, 2021 had 15 movies with a 3.46x average multiplier.
No. | Movie | Date | Studio | Domestic Opening | Domestic Total | Budget | Weeks in theaters | Multiplier |
---|---|---|---|---|---|---|---|---|
1 | Where the Crawdads Sing | Jul/15 | Sony | $17,253,227 | $90,038,355 | $24M | 12 | 5.22x |
2 | Elvis | Jun/24 | Warner Bros. | $31,211,579 | $151,040,048 | $85M | 16 | 4.84x |
3 | Dog | Feb/18 | United Artists Releasing | $14,883,928 | $61,778,069 | $15M | 12 | 4.15x |
4 | Ticket to Paradise | Oct/21 | Universal | $16,509,095 | $68,275,985 | $60M | 11 | 4.14x |
5 | Lyle, Lyle, Crocodile | Oct/7 | Sony | $11,401,182 | $46,786,108 | $50M | 14 | 4.10x |
6 | DC League of Super-Pets | Jul/29 | Warner Bros. | $23,003,441 | $93,657,117 | $90M | 18 | 4.07x |
7 | Devotion | Nov/23 | Sony | $5,902,803 | $20,364,645 | $90M | 7 | 3.45x |
8 | Paws of Fury: The Legend of Hank | Jul/15 | Paramount | $6,321,423 | $17,811,382 | $45M | 5 | 2.82x |
9 | The Batman | Mar/4 | Warner Bros. | $134,008,624 | $369,345,583 | $200M | 14 | 2.76x |
10 | Jurassic World Dominion | Jun/10 | Universal | $145,075,625 | $376,009,080 | $185M | 15 | 2.59x |
11 | Ambulance | Apr/8 | Universal | $8,699,630 | $22,309,115 | $40M | 7 | 2.56x |
12 | Lightyear | Jun/17 | Disney | $50,577,961 | $118,307,188 | $200M | 12 | 2.34x |
B+
17 movies (23.28%) managed to get the grade. This is where things get interesting. Generally, it indicates average word of mouth. The audience didn't love it, but didn't hate it. For some niche movies, this should be a fine score. But for IP-driven movies, this should be concerning as fans are more biased to the movie itself. These movies averaged a 2.85x multiplier. In comparison, 2021 had 11 movies with a 2.97x average multiplier.
No. | Movie | Date | Studio | Domestic Opening | Domestic Total | Budget | Weeks in theaters | Multiplier |
---|---|---|---|---|---|---|---|---|
1 | The Black Phone | Jun/24 | Universal | $23,633,220 | $89,887,230 | $18M | 13 | 3.80x |
2 | Violent Night | Dec/2 | Universal | $13,450,240 | $50,057,405 | $20M | 20 | 3.72x |
3 | The Lost City | Mar/25 | Paramount | $30,453,269 | $105,344,029 | $68M | 13 | 3.46x |
4 | Bullet Train | Aug/5 | Sony | $30,030,156 | $103,368,602 | $90M | 11 | 3.44x |
5 | Uncharted | Feb/18 | Sony | $44,010,155 | $147,877,533 | $120M | 15 | 3.36x |
6 | The 355 | Jan/7 | Universal | $4,621,765 | $14,570,455 | $40M | 8 | 3.15x |
7 | The Unbearable Weight of Massive Talent | Apr/22 | Lionsgate | $7,131,703 | $20,300,157 | $30M | 7 | 2.85x |
8 | Marry Me | Feb/11 | Universal | $7,949,980 | $22,438,180 | $23M | 7 | 2.82x |
9 | Scream | Jan/14 | Paramount | $30,018,805 | $81,641,405 | $24M | 11 | 2.72x |
10 | Redeeming Love | Jan/21 | Universal | $3,530,180 | $9,214,020 | N/A | 7 | 2.61x |
11 | Black Adam | Oct/21 | Warner Bros. | $67,004,323 | $168,152,111 | $260M | 12 | 2.51x |
12 | Jackass Forever | Feb/4 | Paramount | $23,154,388 | $57,743,451 | $10M | 8 | 2.49x |
13 | Vengeance | Jul/29 | Focus Features | $1,755,325 | $4,225,720 | N/A | 5 | 2.41x |
14 | Easter Sunday | Aug/5 | Universal | $5,447,130 | $13,013,690 | $17M | 7 | 2.39x |
15 | Thor: Love and Thunder | Jul/8 | Disney | $144,165,107 | $343,256,830 | $250M | 14 | 2.38x |
16 | Fantastic Beasts: The Secrets of Dumbledore | Apr/15 | Warner Bros. | $42,151,256 | $95,850,844 | $200M | 11 | 2.27x |
17 | Doctor Strange in the Multiverse of Madness | May/6 | Disney | $187,420,998 | $411,331,607 | $200M | 14 | 2.19x |
B
10 movies (13.69%) managed to get the grade. Another step down, which indicates word of mouth to be below average or middling. It could still hold on pretty well, but it's not guaranteed. These movies averaged a 3.07x multiplier. In comparison, 2021 had 12 movies with a 2.92x average multiplier.
No. | Movie | Date | Studio | Domestic Opening | Domestic Total | Budget | Weeks in theaters | Multiplier |
---|---|---|---|---|---|---|---|---|
1 | The Menu | Nov/18 | Searchlight | $9,004,957 | $38,501,125 | $30M | 11 | 4.28x |
2 | Death on the Nile | Feb/11 | 20th Century | $12,891,123 | $45,630,104 | $90M | 11 | 3.54x |
3 | Bones and All | Nov/18 | United Artists Releasing | $2,258,562 | $7,834,907 | $20M | 5 | 3.47x |
4 | Strange World | Nov/23 | Disney | $12,151,384 | $37,968,963 | $180M | 10 | 3.12x |
5 | Fall | Aug/12 | Lionsgate | $2,512,145 | $7,240,521 | $3M | 9 | 2.88x |
6 | Three Thousand Years of Longing | Aug/26 | United Artists Releasing | $2,919,717 | $8,286,741 | $60M | 6 | 2.84x |
7 | The Northman | Apr/22 | Focus Features | $12,290,800 | $34,233,110 | $90M | 8 | 2.79x |
8 | Nope | Jul/22 | Universal | $44,366,910 | $123,277,080 | $68M | 11 | 2.78x |
9 | Beast | Aug/19 | Universal | $11,575,855 | $31,846,530 | $36M | 8 | 2.75x |
10 | Amsterdam | Oct/7 | 20th Century | $6,444,896 | $14,947,969 | $80M | 7 | 2.32x |
B–
4 movies (5.47%) managed to get the grade. Word of mouth is now extremely below average and indicates audiences are more disliking it. These movies averaged a 3.30x multiplier. In comparison, 2021 had 7 movies with a 2.81x average multiplier.
No. | Movie | Date | Studio | Domestic Opening | Domestic Total | Budget | Weeks in theaters | Multiplier |
---|---|---|---|---|---|---|---|---|
1 | Smile | Sep/30 | Paramount | $22,609,925 | $105,935,048 | $17M | 11 | 4.69x |
2 | See How They Run | Sep/16 | Searchlight | $3,007,657 | $9,586,237 | N/A | 7 | 3.19x |
3 | Pearl | Sep/16 | A24 | $3,128,427 | $9,423,445 | $1M | 7 | 3.01x |
4 | Don't Worry Darling | Sep/16 | Warner Bros. | $19,353,213 | $45,309,403 | $35M | 10 | 2.34x |
C+
6 movies (8.21%) managed to get the grade. This is where generally horror movies get their ratings. For non-horror movies tho, you better hope it has a hook premise or it will heavily drop. These movies averaged a 2.71x multiplier. In comparison, 2021 had 8 movies with a 2.90x average multiplier.
No. | Movie | Date | Studio | Domestic Opening | Domestic Total | Budget | Weeks in theaters | Multiplier |
---|---|---|---|---|---|---|---|---|
1 | Babylon | Dec/23 | Paramount | $3,603,368 | $15,351,455 | $80M | 5 | 4.26x |
2 | Barbarian | Sep/9 | 20th Century | $10,543,948 | $40,842,944 | $4.5M | 11 | 3.87x |
3 | Prey for the Devil | Oct/28 | Lionsgate | $7,185,126 | $19,802,293 | N/A | 8 | 2.76x |
4 | Moonfall | Feb/4 | Lionsgate | $9,868,997 | $19,060,660 | $146M | 6 | 1.93x |
5 | Morbius | Apr/1 | Sony | $39,005,895 | $73,793,072 | $83M | 10 | 1.89x |
6 | Halloween Ends | Oct/14 | Universal | $40,050,355 | $64,079,860 | $33M | 5 | 1.60x |
C
Only one movie (1.36%) managed to get the grade. Even worse word of mouth, but these movies had some middling to outright terrible response. This movie averaged a 3.69x multiplier. In comparison, 2021 had 2 movies with a 2.37x average multiplier.
No. | Movie | Date | Studio | Domestic Opening | Domestic Total | Budget | Weeks in theaters | Multiplier |
---|---|---|---|---|---|---|---|---|
1 | The Invitation | Aug/26 | Sony | $6,805,468 | $25,100,080 | $10M | 8 | 3.69x |
C–
2 movies (2.73%) managed to get the grade. The future is not bright here. This movie averaged a 2.16x multiplier. In comparison, 2021 only had one movie with a 2.48x average multiplier.
No. | Movie | Date | Studio | Domestic Opening | Domestic Total | Budget | Weeks in theaters | Multiplier |
---|---|---|---|---|---|---|---|---|
1 | Firestarter | May/13 | Universal | $3,827,715 | $9,589,250 | $12M | 6 | 2.51x |
2 | Honk for Jesus. Save Your Soul. | Sep/2 | Focus Features | $1,422,615 | $2,561,270 | N/A | 2 | 1.80x |
D+
2 movies (2.73%) managed to get the grade. Even for horror movie standards, this is outright toxic word of mouth. These movies averaged a 2.37x multiplier. In comparison, 2021 had no movies with this grade.
No. | Movie | Date | Studio | Domestic Opening | Domestic Total | Budget | Weeks in theaters | Multiplier |
---|---|---|---|---|---|---|---|---|
1 | Mack & Rita | Aug/12 | Gravitas | $1,038,291 | $2,535,459 | $0.5M | 4 | 2.44x |
2 | Men | May/20 | A24 | $3,293,030 | $7,587,853 | N/A | 5 | 2.30x |
2022 DOMESTIC TOP 25
No. | Movie | Date | Studio | Domestic Opening | Domestic Total | Budget | Grade | Multiplier |
---|---|---|---|---|---|---|---|---|
1 | Top Gun: Maverick | May/27 | Paramount | $126,707,459 | $718,732,821 | $170M | A+ | 5.67x |
2 | Avatar: The Way of Water | Dec/16 | 20th Century | $134,100,226 | $684,075,767 | $460M | A | 5.10x |
3 | Black Panther: Wakanda Forever | Nov/11 | Disney | $181,339,761 | $453,829,060 | $250M | A | 2.50x |
4 | Doctor Strange in the Multiverse of Madness | May/6 | Disney | $187,420,998 | $411,331,607 | $200M | B+ | 2.19x |
5 | Jurassic World Dominion | Jun/10 | Universal | $145,075,625 | $376,009,080 | $185M | A– | 2.59x |
6 | Minions: The Rise of Gru | Jul/1 | Universal | $107,010,140 | $369,500,210 | $80M | A | 3.45x |
7 | The Batman | Mar/4 | Warner Bros. | $134,008,624 | $369,345,583 | $200M | A– | 2.76x |
8 | Thor: Love and Thunder | Jul/8 | Disney | $144,165,107 | $343,256,830 | $250M | B+ | 2.38x |
9 | Sonic the Hedgehog 2 | Apr/8 | Paramount | $72,105,176 | $190,872,904 | $110M | A | 2.65x |
10 | Puss in Boots: The Last Wish | Dec/21 | Universal | $12,429,515 | $185,535,345 | $110M | A | 14.92x |
11 | Black Adam | Oct/21 | Warner Bros. | $67,004,323 | $168,152,111 | $260M | B+ | 2.51x |
12 | Elvis | Jun/24 | Warner Bros. | $31,211,579 | $151,040,048 | $85M | A– | 4.84x |
13 | Uncharted | Feb/18 | Sony | $44,010,155 | $147,877,533 | $120M | B+ | 3.36x |
14 | Nope | Jul/22 | Universal | $44,366,910 | $123,277,080 | $68M | B | 2.78x |
15 | Lightyear | Jun/17 | Disney | $50,577,961 | $118,307,188 | $200M | A– | 2.34x |
16 | Smile | Sep/30 | Paramount | $22,609,925 | $105,935,048 | $17M | B– | 4.69x |
17 | The Lost City | Mar/25 | Paramount | $30,453,269 | $105,344,029 | $68M | B+ | 3.46x |
18 | Bullet Train | Aug/5 | Sony | $30,030,156 | $103,368,602 | $90M | B+ | 3.44x |
19 | The Bad Guys | Apr/22 | Universal | $23,950,245 | $97,233,630 | $69M | A | 4.06x |
20 | Fantastic Beasts: The Secrets of Dumbledore | Apr/15 | Warner Bros. | $42,151,256 | $95,850,844 | $200M | B+ | 2.27x |
21 | DC League of Super-Pets | Jul/29 | Warner Bros. | $23,003,441 | $93,657,117 | $90M | A– | 4.07x |
22 | Where the Crawdads Sing | Jul/15 | Sony | $17,253,227 | $90,038,355 | $24M | A– | 5.22x |
23 | The Black Phone | Jun/24 | Universal | $23,633,220 | $89,887,230 | $18M | B+ | 3.80x |
24 | Scream | Jan/14 | Paramount | $30,018,805 | $81,641,405 | $24M | B+ | 2.72x |
25 | Everything Everywhere All At Once | Mar/25 | A24 | $6,059,263 | $77,169,474 | $25M | N/A | 12.73x |
Thanks for reading these! The 2023 Edition will be posted next year.
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u/Badimus Aug 14 '23
Top Gun Maverick doing some serious heavy lifting for the average A+ multiplier 😂
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u/barefootBam DC Aug 14 '23
we did not talk about Man Called Otto enough in here. 15x multiplier is nuts.
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u/Word-0f-the-Day Aug 14 '23
Lightyear sticks out for its score and small legs.
Smile did well for its low but average cinemascore for horror.
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u/cyvaris Lightstorm Aug 14 '23
Having seen Men in theaters, I can absolutely understand that audience score. Of maybe five people in the theater, I was clearly the only one not utterly repulsed by the repeated Rory Kinnear m-preg.
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u/nicolasb51942003 WB Aug 14 '23
You started this almost a year ago and now you’ve completed it a year later!